Luma AI

You'll turn Luma's industry-leading generative video models into world models: interactive, controllable, physically faithful, and useful as a substrate for embodied reasoning. Experience using generative models for downstream embodied tasks (planning, control, evaluation). You'll invent next-generation world-model architectures and the controllability that lets an agent step into a generated world, and own the metrics that define success. What You'll OwnInvent next-generation world-model architectures (diffusion, transformer, autoregressive, or hybrid), focused on controllability and physical consistency.

You'll help define the simulation substrate Luma uses to train general-purpose robot policies — a faithful, controllable simulation of the world built on our generative video and 3D models. You'll sit at the boundary between generative models and classical physics simulation, and decide where each one earns its keep. What You'll OwnDesign simulation environments that are visually rich, physically plausible, and trainable at scale — a hybrid of generative rollouts and physics-engine scenes. It fits someone with real simulation-systems experience who's shipped tools other people used.

You're the build engine behind Forward Deployed Creative: you pressure-test new endpoints and features before anyone else and turn what Luma can do into working examples that prospects and customers can see, touch, and copy. This is a hands-on individual contributor role that expects a professional bar from brands, agencies, or production, so the workflows you build hold up under real creative scrutiny rather than only in a demo. What You'll OwnBuild end-to-end production workflows, concept to delivery, tailored to specific brand, agency, and entertainment use cases. What You BringDeep, hands-on daily experience using generative AI for image and video — you know where the tools break and where they shine.

What You'll OwnDesign and build scalable pipelines for automated evaluation of generative models across image, video, text, and audio. Build the infrastructure for large-scale regression testing, benchmarking, and monitoring of multimodal models. Master's or PhD in Computer Science, Machine Learning, or a related field, or equivalent industry experience. Hands-on experience with visual data (image and/or video) in evaluation, modeling, or data prep.

You're the build engine behind Forward Deployed Creative: you pressure-test new endpoints and features before anyone else and turn what Luma can do into working examples that prospects and customers can see, touch, and copy. This is a hands-on individual contributor role that expects a professional bar from brands, agencies, or production, so the workflows you build hold up under real creative scrutiny rather than only in a demo. What You'll OwnBuild end-to-end production workflows, concept to delivery, tailored to specific brand, agency, and entertainment use cases. What You BringDeep, hands-on daily experience using generative AI for image and video — you know where the tools break and where they shine.

What You'll OwnEvaluate generative model performance across diverse tasks, prompts, and modalities, and surface the failure modes, regressions, and edge cases that hurt product quality. Experience evaluating AI-generated media (video, images, 3D). You'll own how Luma judges whether its models are actually good, past the point where numbers stop telling the story. As our Qualitative Evaluation Engineer, you'll build the frameworks that pin down believability, identity retention, and scene coherence, and turn them into insight that steers model development.

You'll be Luma's creative lead on the ground with major brands and agencies, turning what our models can do into production workflows they actually use. Sitting between the technology and the craft, you'll shape how top creators work with generative video, and produce high-craft work in Dream Machine yourself as the proof. These are foundational Forward Deployed Creative roles in the region, so you'll be defining how partner engagement works here rather than following a set playbook. What You'll OwnPartner directly with leading brands and creative agencies as their creative and strategic guide to generative AI.

You'll be Luma's creative lead on the ground with major brands and agencies, turning what our models can do into production workflows they actually use. Sitting between the technology and the craft, you'll shape how top creators work with generative video, and produce high-craft work in Dream Machine yourself as the proof. This is the first Forward Deployed Creative role in the region, so you'll be defining how partner engagement works here rather than following a set playbook. What You'll OwnPartner directly with leading brands and creative agencies as their creative and strategic guide to generative AI.

You'll be Luma's creative lead on the ground with major brands and agencies, turning what our models can do into production workflows they actually use. Sitting between the technology and the craft, you'll shape how top creators work with generative video, and produce high-craft work in Dream Machine yourself as the proof. This is the first Forward Deployed Creative role in the region, so you'll be defining how partner engagement works here rather than following a set playbook. What You'll OwnPartner directly with leading brands and creative agencies as their creative and strategic guide to generative AI.

You'll be Luma's creative lead on the ground with major brands and agencies, turning what our models can do into production workflows they actually use. Sitting between the technology and the craft, you'll shape how top creators work with generative video, and produce high-craft work in Dream Machine yourself as the proof. This is the first Forward Deployed Creative role in the region, so you'll be defining how partner engagement works here rather than following a set playbook. What You'll OwnPartner directly with leading brands and creative agencies as their creative and strategic guide to generative AI.

As Senior Video Editor, you own the edit, pacing, narrative, and sound design for major product launches and brand campaigns, turning raw model output into cinematic, culture-defining stories. You'll help set the brand's creative identity and the workflows behind it, working to tight launch timelines (a major asset in around 2. What You Bring3–5+ years of professional video editing and motion design, ideally in creative ad agencies, boutique studios, or brand teams. A public presence in design, video editing, or motion graphics communities.